Yoplait

01
Project Details

I was engaged by WINTR on behalf of W+K Portland to redesign the global platform for Yoplait. I pitched several different approaches that would echo a refreshed look and feel for the brand, provide meaningful product content - including nutritional information, recipes and incentives beyond the sale.

Over the course of three weeks, I worked with WINTR and the W+K Portland team to present various design directions for their main digital platform. Ultimately, these designs went unused as the client changed direction.

02
Summary

These went unused as client changed direction.

03
Credits
Client:
Yoplait / W+K Portland
Agency:
WINTR